YBC Academy : Disability Awareness

Give me five! …. 5 reasons why disability awareness will improve your business

Embracing disability awareness can positively impact the development of an SME in many ways – here are 5 reasons why disability awareness improves business…

1. Expanding your market
It may shock you to learn, that ignoring the needs of people with disabilities as a potential customer base, costs UK businesses around £1.8 billion per month. This is largely due to a lack of awareness and can be changed by making a few minor adjustments to the way your business operates. By understanding and removing your organisation’s barriers, implementing staff training, and making a few physical and technological adjustments- your business will certainly begin to appeal to those spending the purple pound.

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