Webinars are a great way to get a lot of information across in a relatively short space of time. They have the additional benefit of being responsive i.e. viewers can react to you and ask questions.
Whether it be lead generation, training, sales or marketing, you can built relationships with potential and existing customers. To further increase response, you could also turn the webinar into playback video, training course or automated sales generator.
I currently dable using a software platform, Webinar Fusion Pro, that utilises the Google Hangouts platform, making the setup, promotion and running of the event easier. There are a lot of other platforms out there, more famously ‘Gotomeeting’ or ‘Webex’, however, whilst they are potentially more powerful, my needs are met using what I have, for a fraction of the price.
As I get more into webinars, I will be writing more about the experience, but, until then, this is a great way to interact with the world and, if done right, could reap you many rewards.
If you have any questions on webinars or any other subject, please comment, below, or drop me a line via the homepage contact form.