Defining Success

As a small business owner how do you define success?

There are no doubt lots of different answers with happiness/contentment high on the list. Financial reward must play some part but are happiness and income linked or not…?

Retailers are reported to have had an unsuccessful Christmas period and that lack of success is purely a shortage of cash in their tills.

Is this why so many SMEs struggle as they are fed the lie that money doesn’t matter?

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